Resume of founder and lead developer
SKILLSET
- Web Development and CMS Management (6 years): Site design, CSS Design, PHP Coding, CMS Setup and Maintenance focusing on Expression Engine and Open Source initiatives.
- Writing & editing (10 yrs): Technical and end-user content for online and traditional media.
- Content management (10 years): Repurpose content, create and maintain house style, and maintain content online.
- Marketing and business development (10 years): perform back-end research to front-end contacting and negotiation.
- Communications and project development: cross-functional and collaborative across software development and marketing departments, and with diverse nationalities.
- Knowledge: AP, Chicago, and MLA style guides. Native HTML; CSS, PHP, MySQL, and Reg. Exp. Dreamweaver / site manager, and SourceSafe. MS Word, MS Excel, MS Outlook, Pagemaker, Quark; Custom Amazon and CafePress store creation and site integration
Web Development Consulting Services (11/2003 to present)
Content and site creation and management. Emphasis on Web and marketing content, Internet standards compliance, optimization and online promotion; site setup and server admin, CMS setup and admin .
- Copywriting and editing
- PHP Scripting, CSS, CSS-P, XHTML, and standards compliance
- Pay-Per-Click advertising campaign management
- Coding scripting (PHP, HTML, XHTML, CSS)
- Pay-Per-Click advertising campaign management
- Search engine optimization
- Hosting and Domain Name management
Instructor: Boston Center for Adult Education: Instructor, BCAE "Becoming an E-Commerce Merchant" (2005)
Taught an introductory course on the core concepts behind small online business:
- Monetizing: shopping cart design, payment processing, advertising, affiliate programs
- Going online: domains and hosting
- Content management: static content, dynamic content, code editors, visual editors
- Marketing Online: advertising, SEO, reciprocal link campaigns
Content Editor / Developer: Namo Interactive, Inc.; Boston, Massachusetts (2/2002 - 9/2003)
Wrote, managed, and edited online content, initiated the company's single-largest content partnership, and created the company's eBook service.
- Edited all website content, technical manuals, tutorials, and marketing content
- Created and managed house style
- Wrote author and book descriptions of downloadable content
- Wrote articles and program usage tips for website
- Wrote and designed monthly newsletter
- Managed downloadable file hosting at the leading sites in the industry
- Initiated Content Partnerships, including the company's largest partnership for which I converted 1300 documents
- Wrote content service scripts: PHP scripts, MySQL database; regular expressions for text conversion
- Managed corporate website content and design
Journalism: The Record-Journal Newspaper; Ferndale, Washington (1999)
- As Associate Editor: planned pages, assigned articles, edited for AP style, scanned and processed images, functioned as liaison between editor-in-chief and community, and continued writing about the community
- As Reporter: published between three and five articles per week, with accompanying photographs, while reporting on education, the community, and city government
Public Relations & Marketing Supervisor: That Textbook Place; Bellingham, Washington (1996 - 1999)
Managed marketing campaigns, writing newsletters and website copy, and managing corporate website.
- Planned, researched, wrote, designed, and published quarterly newsletter and Web site
- Budgeted and scheduled payments in MS Excel; created customer database in MS Access
- Bought media for quarterly marketing campaigns
EDUCATION
MFA in English: Writing, Literature, and Publishing; Emerson College; Boston, MA (1999-2002)
TESL: Certified in Teaching English as a Second Language; Western Washington University; Bellingham, WA (1999)
BA in English: writing concentration & communications minor; Western Washington University; Bellingham, WA (1997)
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